HYGIENE SERVICES
Dental List’s comprehensive suite of data hygiene services are designed to maximize your marketing dollars. Stop wasting your resources on returned mail, bad addresses and inaccurate information today! Let Dental Lists scrub your lists and leave your databases feeling fresh and clean.
STANDARDIZE & NCOA
Running your mailing databases through an NCOA process at least every 95 days is required by US postal regulations. Dental Lists streamlines your data cleansing processes by first standardizing and de-duping your files and then passing your valid records through NCOA.
CASS: CODING ACCURACY SUPPORT SYSTEM CERTIFICATION
This system improves the accuracy of 5-digit ZIP, ZIP+4, carrier route and delivery point bar codes.
DSF: DELIVERY SEQUENCE FILE
Checks mailing lists against the complete, exact address for every delivery point served by the USPS.
Enables mailers to eliminate deceased individuals from their mailings and prevents disturbing members of the deceased’s household with unwanted mail.
DPV: DELIVERY POINT VERIFICATION
Delivery Point Verification (DPV) authenticates the contact name, occupancy and mailing address of the intended recipient.
MERGE/PURGE, DE-DUPING AND NIXIE
A nixie is a mailing piece that is incorrectly or illegibly addressed and therefore, becoming undeliverable. The USPS estimates that a large percentage of all bulk mail mailed every year is tossed into the post office garbage due to incorrect addressing. Our mailing list merge & purge process (also “nixie mail elimination”) helps prevent nixies from tarnishing your mailing campaign as names & addresses are tested for misspellings, transpositions, abbreviations, and variations to improve the matching process.
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